National Road Safety Campaign
In 2024, Triguna launched a Road Safety Campaign in Uttar Pradesh, later expanding to other states. Through interactive sessions, traffic simulations, and creative competitions, the program raised awareness and encouraged safe behavior among students. With recognition and certificates for participants, the initiative promoted accountability and highlighted Triguna’s commitment to youth education and community safety.
Beneficiaries Reached: 1700+
Adolescents in the age group of 14-18 years
States Covered: 4
Uttar Pradesh, Assam, Delhi, and Haryana
“Safety First” Road Safety Bootcamp
The “Safety First” Road Safety Bootcamp, a CSR initiative by Valvoline Cummins Pvt. Ltd. with Triguna, promoted road safety awareness through values-based education. Conducted in public spaces and colleges, it used street plays, mime acts, VR simulations, quizzes, and discussions to engage communities. The program encouraged responsible behavior and safe practices in an interactive, memorable way.
Beneficiaries Reached: 1800+
Youth in the age group of 18-25 years and Community members in the age group of 25-50 years
States Covered: 3
Delhi NCR, Haryana, and Uttar Pradesh
“Smart Moves Tech-Driven” Road Safety Bootcamp
TRIGUNA, in collaboration with Valvoline Cummins Pvt Ltd and Aavas Financiers Ltd, organized the Smart Moves Tech-Driven Road Safety Bootcamp for their employees. The interactive workshop combined presentations, VR simulations, quizzes, and safety challenges. Participants engaged in hands-on activities, road sign identification, and safety pledges, fostering awareness, accountability, and a commitment to safer road practices within their communities.
Beneficiaries Reached: 250+
Adults in the age group of 25-55 years
Locations Covered: 2
Valvoline Cummins Pvt Ltd, Gurgaon, and Aavas Financiers Head Office, Jaipur
“Ride Wise Stay Safe” Road Safety Bootcamp
The “Ride Wise, Stay Safe” Road Safety Bootcamp, a CSR initiative of Aavas Financiers Ltd., implemented by Triguna, focused on youth, especially young women, to promote safer road practices. With traffic police support, it featured VR accident simulations, virtual escape rooms, helmet distribution, and safety pledges. By appointing Road Safety Ambassadors, it fostered peer-led change, accountability, and long-term safer behavior.
Beneficiaries Reached: 3400+
Youth in the age group of 18-25 years and Adults in the age group of 25-55 years
States Covered: 5
Delhi, Ghaziabad, Meerut, Lucknow, and Nagpur
